Kindness in Action Challenge

Turn YourKindnessintoAction
1 December 2025

Take part in the Kindness in Action Challenge by World Kindness Trust x Do Good People. Every act of kindness moves us closer to a more compassionate world.

Join the Challenge Now
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March 2024

Financial Inclusion Roundtable

A cross-industry roundtable focused on embedding kindness metrics in responsible finance strategies across Europe.

Europe
Financial Inclusion Roundtable

Breakout sessions explored incentive models that reward empathetic lending practices.

Case studies from B-corporations illustrated how kindness delivers measurable returns in financial services.

Bring the lab to your city

We partner with governments, communities, and organisations to design kindness activation labs tailored to local challenges. Share your context and our team will co-create the sprint with you.

Plan an activation